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Julia is the Director of Partnerships at Hawke Media, a marketing agency that believes in service, not a ‘smoke and mirrors’ approach to marketing. Hawke tailors their business around helping yours, providing you with comprehensive, à la carte services and month-to-month contracts to suit your every need.
Selected clients
1
As an expert in your space, can you share one small but actionable tip for brands?
Content is king, the demand for content for organic and paid social is increasing so leverage our existing marketing to continuously garner to new audiences
2
Who’s your current brand crush, and what do you love about them?
Tiffany & Co.! They are on a roll this year with all their incredible new collaborations (Nike, Fendi, etc. )
3
How should someone approach you about working together?
We're always open to new clients! We work on an la carte and month to month basis, making us accessible and actionable. We're one of the fastest growing agencies in the US, that is hyper-focused on seeing our clients grow. We're always happy to provide a free consultation/audit as well at any point.
4
What’s your favorite data point to dive into? Why?
MER-marketing efficiently ratio. Since ios 14, ROA has become a metric of the past. With attribution shifts, ROA incentivizes brands to move away from TOF strategies which at the end of the day cuts growth. Looking at all total spend versus total web sales allows brands to look at whether or not their spending is cost efficient.
