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Nate is deeply involved in the CPG and consumer brands space, with comprehensive knowledge of trends, product launches, and everything going on. Currently runs a media property called Express Checkout, where he shares the latest news and trends in the world of commerce.
Selected clients
1
As an expert in your space, can you share one small but actionable tip for brands?
I’m going to cheat and say two things but they’re related. It is important to take your time to grow, especially considering the potential expenses associated with rapid growth. Additionally, this advice is particularly relevant for CPG brands: focus on growing where you are physically planted early on. By doing so, you can better manage and nurture your business within your local market. This approach enables a deeper understanding of your target audience, effective cost management, and the opportunity to establish a strong foundation before expanding further.
2
Who’s your current brand crush, and what do you love about them?
Leaf Shave - I love what Adam is up to! He’s leaning into sustainability in such an approachable and attainable way. Plus I find that the branding is truly and beautifully natural, it feels like it is for everyone.
3
How should someone approach you about working together?
Whether it’s consulting on raising or growing your brand or sponsoring my newsletter I want to focus on building a relationship and building a true partnership. Just reach out!
4
What’s your favorite data point to dive into? Why?
Retail velocities.
