Savannah Sanchez
The Social Savannah
Savannah is a TikTok media buying & ad creative expert. She works directly with a handful of ecommerce brands to give them top-tier ad creatives on a weekly basis and/or manage their TikTok ad campaigns.
1
As an expert in your space, can you share one small but actionable tip for brands?
Your customer is on TikTok!
2
Who’s your current brand crush, and what do you love about them?
Athletic Greens! They're advertising on every channel very heavily, all the time.
3
How should someone approach you about working together?
I'm open to new clients. Reach out on my site.
4
What’s your favorite data point to dive into? Why?
MER = Marketing Efficiency Ratio. It's Total Site Revenue / Ad Spend. It's the ultimate source of truth, helping you determine whether your marketing efforts are profitable.